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Sypped is the official website for wine and spirits journalist and personality, Adrian Smith. For your dose of wine, spirits, food and lifestyle inspiration, look no further!

Filtering by Tag: Customer Satisfaction

It's Not Rocket Science: Give Your Customers A Choice And They Will Keep Coming Back

Customer Choice - a word full of fear for many companies. Truth is, if you want to advance, its crucial that you understand how to keep your customers happy, and that's exactly what I'll teach you today. Case Study Examples: Munchery, Optimind and Zappos. 

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Customer Commitment: Are you holding your customers hostage?

Would it surprise you to know that customers don't always stick with you for the right reasons? However, its your duty to turn those reasons around. Read more to find out how. 

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